With the development of new rural construction, the Mianzhu New Year Painting Village, as a representative of the new rural area in the western Sichuan Plain, presents a typical colorscape image. Firstly, based on the unique natural and humanism background, this study analyzes the historical evolution of rural colorscape image in New Year Painting Village. Secondly, through ifeld investigation and theoretical references of color geography, it systematically explores the current situation of colorscape image of New Year Painting Village from the perspective of environment, plants, architecture, and folklore, thus the directional associations between color properties and color images are revealed. Finally, it is pointed out that regional colorscape image is a very important asset to local area, and it also proposes the colorscape image construction methods, beautiful rural landscape line building concept and participatory rural colorscape planning idea. It’s expected that it w